Mount Vernon Nazarene University

Mount Vernon Nazarene University

Mount Vernon Nazarene University / Course Descriptions / Marketing Courses (MAR) / aMAR4063 Marketing Research [3].

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aMAR4063 Marketing Research [3].

An introduction to the practical concepts used to develop and implement marketing strategies. Special emphasis is given to an overview of marketing and strategies for product, pricing, advertising, promotion, and distribution channels.

Prerequisite: MAR3033.

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    • MAR3043 Business Marketing [3].
    • MAR3053 Marketing Management [3].
    • aMAR3063 Personal Selling [3].
    • aMAR3073 Advertising and Promotion [3].
    • aMAR3093 Topics in Marketing [3].
    • aMAR3113 Advanced Public Relations [3].
    • aMAR4063 Marketing Research [3].
    • MAR4073 Marketing Strategy [3].
    • MAR5019 Independent Study in Marketing [1-4].
    • MAR6003 Marketing Management [3].
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